You want to set up UTM (Urchin Tracking Module) to better track opt-ins and optimize your marketing efforts.
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Copy the landing page URL;
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Access your Dashboard;
- Click on Opt-in Generator on the top right corner of the page;
- Chose the brand you want to generate the UTM for.
- Click on More Options
- Click on UTM Generator
- Paste the landing page URL you copied on step 1.
- Name your UTMs depending on what you want to track.
- Use the final link on the ads, according to each UTM.
- Once the offer is live, scroll down to the UTM section of your dashboard and begin tracking the UTM results per opt-in.
If you are still facing difficulties, this is a walkthrough video: